Western Weekend E-Bike Giveaway Official Rules


  1. ELIGIBILITY: The Western Weekend E-Bike Giveaway (the “Sweepstakes”) is open to legal residents of the 50 United States and the District of Columbia, who have reached the age of majority in their respective jurisdiction of residence and who attend the Travel Mom’s Western Weekend event on June 4, 2022, at Mountain Shadows Resort, located at 5445 E. Lincoln Dr., Paradise Valley, AZ 85253 (the “Event”), and who have a registered Instagram account, and who did not purchase any equipment for purposes of entering the Sweepstakes. Employees, officers, directors, equity holders, agents and representatives (and their immediate family members (i.e. parents, spouses, children, siblings and grandparents, and household members, whether or not related)) of Sponsor, The Travel Mom, Inc., Mountain Shadows Resort, their respective advertising or promotional agencies, those involved in the production, development, implementation or handling of the Sweepstakes; their respective parent companies, subsidiaries, affiliates, licensees, service providers, and prize suppliers; and any other person or entity associated with the Sweepstakes (collectively, “Sweepstakes Persons”), are NOT eligible. Void where restricted or prohibited, and subject to all federal, state, and local laws.

  2. AGREEMENT TO OFFICIAL RULES: Participation in this Sweepstakes constitutes entrant’s full and unconditional agreement to these Official Rules and Sponsor’s decisions and interpretations of these Official Rules, which are final, conclusive, and binding in all matters related to this Sweepstakes. Winning a prize is contingent upon fulfilling all requirements set forth herein.

  3. SPONSOR: The Sponsor of the Sweepstakes is Pacific Cycle, Inc., 4902 Hammersley Road, Madison, WI, USA 53711. This Sweepstakes is not sponsored, endorsed or administered by, nor associated with Instagram. You understand that you are providing your information to Sponsor, not Instagram, and that by entering the Sweepstakes, you release Instagram, LLC from any claim regarding the Sweepstakes. Questions, comments or complaints regarding this Sweepstakes must be directed to Sponsor and not to Instagram, LLC.
  4. SWEEPSTAKES PERIOD: The Sweepstakes begins on June 4, 2022, at 8:00am, Central Time, and ends on June 4, 2022, at 4:00pm, Central Time (the “Sweepstakes Period”). Sponsor’s computer is the official time-keeping device for the Sweepstakes.

  5. HOW TO ENTER THE SWEEPSTAKES: There is NO PURCHASE OR PAYMENT NECESSARY to participate. A purchase or payment will not increase your chances of winning. To enter the Sweepstakes, the participant must attend the Event on June 4, 2022 and visit the Schwinn tent, log into their Instagram account, and post a photo of themselves with a Schwinn® Electric Bike or the Schwinn® Electric Bike itself, and tag @SchwinnBikes, and use #SchwinnElectric, #Schwinn, and #Sweepstakes in the comment section of the post (“Entry”). On the day of the Sweepstakes Period, Sponsor will post an announcement of this Sweepstakes. In order for your Entry to be valid, your Instagram profile must be public and thus viewable by Sponsor. Your post must be consistent with Instagram's terms (http://instagram.com/about/legal/terms/#). Be sure to include the hashtags: #SchwinnElectric, #Schwinn, and #Sweepstakes in the comment section when you post on Instagram or your Entry will not be eligible. Posting a photo on Instagram requires a mobile device. Normal Internet access and usage charges imposed by your on-line service will apply and are your responsibility.  In addition, if you access or use your social media accounts on a mobile device, message and data rates may apply and are your responsibility.  Please consult your telecommunications provider regarding its pricing plans. The Sweepstakes Persons are not responsible for lost, late, stolen, damaged, incomplete, invalid, un-intelligible, garbled, delayed, or misdirected Entries, all of which will be void.

Limit: Entries must be received during the Sweepstakes Period to be eligible for the Sweepstakes drawing. Each entrant may submit only one (1) Entry during the Sweepstakes Period. Only the first entry you submit during the Sweepstakes Period will be considered. Additional entries will not increase your chances of being drawn as a potential winner, and you will only be eligible to win a single prize. Use of multiple Instagram accounts and/or email addresses by the same individual to enter is prohibited. Entries made by any mass duplication, automatic, robotic, plagiarized or programmed method, or through any promotion entry, notification, or related service are prohibited and will be disqualified. In the event of a dispute as to any Entry, the authorized account holder of the email address associated with the Instagram account will be deemed to be the entrant.  The “authorized account holder” is the natural person assigned an email address by an Internet access provider, online service provider, or other organization responsible for assigning email addresses for the domain associated with the submitted address.  Each entrant may be required to show proof of being an authorized account holder. By posting your Entry, you agree that it conforms to the Guidelines, Permissions and Content Restrictions below and that Sponsor, in its sole discretion, may remove your Entry and disqualify you from the Sweepstakes if it believes your Entry fails to conform.

Entrants are required to provide truthful information and Sponsor will reject and delete any Entry that it discovers to be false or fraudulent. Sponsor will disqualify any Entry from entrants who do not meet the eligibility requirements, and may also delete any Entry received from entrants under the age of thirteen (13) in compliance with the U.S. Children’s Online Privacy Protection Act and other applicable privacy legislation.


  • The Entry must be in a format acceptable to the applicable social media channel;
  • The Entry must contain the following promotional hashtags: #SchwinnElectric, #Schwinn, and #Sweepstakes;
  • The Entry must tag @SchwinnBikes; and
  • The Entry caption must be in English.


Entrant must have permission from any recognizable individuals who appear in the Entry to use their names and likenesses in the Entry and to grant the rights set forth herein. Minors may not appear in an Entry. If requested, entrants must be able to provide such permissions or proof in a form acceptable to Sponsor.

Content Restrictions:

  • The Entry must not contain material that violates or infringes another’s rights, including but not limited to privacy, publicity or intellectual property rights, or that constitutes copyright infringement;
  • The Entry must not contain content created by a third party, such as images or artwork;
  • The Entry must not contain brand names or trademarks other than those owned by Sponsor, which entrant has a limited license to use in his/her Entry in this Sweepstakes;
  • The Entry must not disparage Sponsor or any other person or party;
  • The Entry must not contain material that is inappropriate, offensive, indecent, obscene, tortious, defamatory, slanderous or libelous;
  • The Entry must not contain material that promotes bigotry, racism, hatred or harm against any group or individual or promotes discrimination based on race, gender, religion, national or ethnic origin, disability, sexual orientation, or age; and
  • The Entry must not contain material that is unlawful, in violation of, or contrary to the laws or regulations in any state where Entry is created.

  1. SPONSOR’S USE OF ENTRIES: Posting, or commenting on an Entry constitutes entrant’s consent to give Sponsor a royalty-free, irrevocable, perpetual, non-exclusive license to use, reproduce, modify, publish, create derivative works from, and display such entries in whole or in part, on a worldwide basis, and to incorporate it into other works, in any form, media or technology now known or later developed, including for promotional or marketing purposes, as well as to waive his or her moral rights therein. If requested, entrant will sign any documentation that may be required for Sponsor or its designees to make use of the non-exclusive rights and waiver of moral rights, which entrant is granting to use the Entry.


  1. SWEEPSTAKES RANDOM DRAWING NOTIFICATION: After the close of the Sweepstakes Period on June 4, 2022, Sponsor will randomly select one (1) winner from among all eligible entries received during the Sweepstakes Period. For the avoidance of doubt, the content of an entrant’s Entry will not be taken into account as part of the drawing so long as such content is in compliance with these Official Rules, including the Guidelines, Permissions, and Content Restrictions in Section 5 above. Random drawings will be conducted by Sponsor, whose decisions are final on all matters related to the Sweepstakes. Each potential winner will be notified on Instagram via direct message and given instructions on how to contact Sponsor through email to claim his or her prize, subject to fulfilling all applicable conditions set out in these Official Rules. Each potential winner must reply to the winner notification from Sponsor and include his/her mailing address and/or email address (or the mailing and/or email address of the potential winner’s parent/legal guardian if the potential winner is a minor) within forty-eight (48) hours of receipt of the notification. If the potential winner is not reachable at the address and/or email address provided and a forwarding address and/or email address is not made available, or if notification is returned as undeliverable, or if the potential winner does not satisfy all applicable conditions set out in these Official Rules, then the prize will be forfeited and an alternate potential winner may be selected at Sponsor’s sole discretion. The odds of winning depend on the total number of eligible entries received during the Sweepstakes Period. Major restrictions apply to the use, availability or receipt of any prize. A potential winner may be required to confirm his or her eligibility and release Sweepstakes Persons from liability to receive any prize.
  2. SWEEPSTAKES PRIZES: The prize consists of the winner’s choice of one (1) Schwinn® Electric Bike (up to $2,099.99 ARV), selection based on availability, and the winner’s choice of one (1) Schwinn® ERT Helmet (up to $60.00 ARV), selection based on availability. A total of one (1) prize will be awarded, with a total maximum Verifiable Retail Value of $2,159.00. The final prize will be offered based on the winner’s preference for the Schwinn® Electric Bike and the Schwinn® ERT Helmet, subject to availability as determined by Sponsor. No cash in lieu of any prize or prize component will be awarded except at Sponsor’s sole discretion. No substitution or transfer of prize or any prize component is permitted, except at the sole discretion of Sponsor. To the fullest extent permitted by law, Sponsor reserves the right to substitute a prize, or any component thereof, of equivalent or greater value. All applicable federal, state, provincial and local taxes are the sole responsibility of each respective winner, who will receive an IRS Form 1099 reflecting the final value of any prizes awarded to winner by Sponsor with a total value of $600.00 or more in a single year, as applicable. Each winner is advised to seek advice from their own legal or tax professionals regarding the tax implications of accepting a prize. Delivery and use of the prize is subject to the prize winner’s completion of all documentation and conditions required by law or otherwise required by Sponsor. Sweepstakes Persons are not responsible for lost or stolen prize packs.    

  3. GENERAL RULES: EACH POTENTIAL WINNER IS SUBJECT TO VERIFICATION BY SPONSOR. AN ENTRANT IS NOT A WINNER OF ANY PRIZE, EVEN IFENTRANT RECEIVES INFORMATION TO THE CONTRARY, UNLESS AND UNTIL ENTRANT’S ELIGIBILITY, AND THE POTENTIAL WINNING ENTRY, HAVE BEEN VERIFIED, ALL PRIZE WINNER DOCUMENTS (AS DEFINED BELOW) HAVE BEEN COMPLETED, AND ENTRANT HAS BEEN NOTIFIED THAT VERIFICATION AND DOCUMENTS HAVE BEEN COMPLETED.  In the event of a dispute regarding the identity of the person submitting an Entry, the authorized account holder of the email address associated with the Instagram account will be deemed to be the entrant.  The “authorized account holder” is the natural person assigned an email address by an Internet access provider, online service provider, or other organization responsible for assigning email addresses for the domain associated with the submitted address.  Each entrant may be required to show proof of being an authorized account holder.  Sponsor will send each potential winner an affidavit of eligibility and Liability and Publicity Release (“prize winner documents”) within three (3) days of notification before a prize is awarded. A potential winner may be required to submit to a confidential background check to confirm eligibility and help ensure that the use of any such person in advertising or publicity for the Sweepstakes will not bring Sponsor into public disrepute, contempt, scandal or ridicule or reflect unfavorably on the Sweepstakes or Sponsor, as Sponsor may determine in its sole discretion.  If a potential winner fails to return the completed prize winner documents within three (3) days, or if the potential winner is ineligible, the prize will be forfeited, and an alternate winner may be selected, at Sponsor’s sole discretion, from all eligible entries received. By participating in this Sweepstakes, you agree to waive any rights to claim ambiguity with the Official Rules, and that Sweepstakes Persons shall have no responsibility or liability (including, but not limited to, liability for any property loss, damage, personal injury or death) in connection with: participation in this Sweepstakes, or the acceptance, redemption, or use of any prize, a component of a prize or related activities; human error; incorrect or inaccurate transcription of entry information; acceptance/possession, use/misuse and/or defects of the prizes awarded herein; any technical malfunctions of the telephone network, computer online system, computer dating mechanism, computer equipment, software, internet service provider used in entering or operating the Sweepstakes; interruption or inability to access the Sweepstakes due to hardware or software compatibility problems; any damage to entrants (or any third person’s) computer and/or its contents related to or resulting from any part of this Sweepstakes; any lost/delayed data transmissions, omissions, interruptions, defects and/or any other error or malfunctions, even if caused by the negligence of one of the Sweepstakes Persons. You further agree to indemnify and hold harmless the Sweepstakes Persons from any and all liability resulting or arising from your participation the Sweepstakes, to release all rights to bring any claim, action or proceeding against the Sweepstakes Persons, and hereby acknowledge that said Sweepstakes Persons have neither made nor are in any manner responsible or liable for any warranty, representation or guarantee, express or implied, in fact or in law, relative to any prize, including express warranties provided exclusively by a prize supplier that are sent along with a prize.
  4. PUBLICITY: Entering and participating in this Sweepstakes shall constitute and signify each entrant’s agreement and consent that Sponsor and its designees may use the winner’s name, city, state/province/territory, likeness, photo, Entry, and/or prize information, if applicable, in connection with the Sweepstakes for promotional, advertising, or other purposes, worldwide, in any and all media now known or hereafter devised, including the Internet, without limitation and without further payment, notification, permission, or other consideration, except where prohibited by law.
  5. DISCLAIMERS: Sponsor reserves the right in its sole discretion to disqualify any entrant that tampers or attempts to tamper with the entry process or the operation of the Sweepstakes; violates the Official Rules; or acts in an un-sportsmanlike or disruptive manner, or with the intent to annoy, abuse, threaten or harass any other person. Sponsor reserves the right, in its sole discretion, to cancel, terminate, modify or suspend the Sweepstakes for any reason, at its sole discretion, including, without limitation, if it is not capable of running as planned, including, but not limited to, infection by computer virus, tampering, unauthorized intervention, fraud, technical failures, or any other problems beyond the control of Sponsor and to award prizes from among all eligible entries received prior to termination, as applicable.
  6. DATA PROTECTION/PRIVACY: Personal information collected by Sponsor in connection with the Sweepstakes is subject to Sponsor’s privacy policy located at https://bit.ly/3s5ZjZ5 and applicable data protection laws. By entering the Sweepstakes, you agree to the collection, processing, disclosure and storage of your personal data by Sponsor for purposes of the Sweepstakes. Except as otherwise provided herein for the use of certain winner information, personal information collected by Sponsor from each entrant will only be used for the purpose of the Sweepstakes.
  • RULES & WINNER’S ANNOUNCEMENT: The name of the winner will be announced at the Event at the Travel Mom’s Signature Disco Dinner and Dance Party, and the name of the winner and/or Official Rules will be posted on schwinnbikes.com/westernweekend. The winner list will be posted after winner confirmation is complete.